AI Marketing – SEO | Social | Analytics

DOMINATE THE NEW AI ECONOMY

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DOMINATE MARKETING IN THE NEW AI ECONOMY

GET ANSWERS!

NO GIMMICKS, NO SPAM… JUST ANSWERS

A FULL SERVICE MARKETING AGENCY

FUELING YOUR MARKETING WITH AI AND WORKFLOW AUTOMATION

SEARCH ENGINE OPTIMIZATION

SEO marketing services tailored to AI businesses, focusing on industry-specific keywords and SEO best practices. By understanding the AI ecosystem, creating high-quality content, and optimizing on-page and off-page SEO, Lawton helps AI companies achieve top Google search rankings and drive organic traffic. SEO SERVICES

EMAIL MARKETING

Lawton’s email marketing services revolutionize campaigns for AI service companies, using personalization, dynamic segmentation, send time optimization, and A/B testing to boost engagement and sales. Unlock your company’s potential with these innovative strategies. EFFECTIVE EMAILS

CONTENT MARKETING

Innovative digital marketing services for AI companies, leveraging data-driven insights, AI-powered content creation, niche community engagement, and comprehensive strategies to boost online visibility and customer engagement. Lawton helps AI businesses stand out in a competitive market. CONTENT SUPPORT

PAY-PER-CLICK

Quickly reach your consumer audience through targeted advertising. With PPC advertising, businesses can bid on specific keywords and phrases that are relevant to their products or services, and their ads will appear in search engine results pages (SERPs) when users search for those keywords. PPC SUCCESS

SOCIAL MEDIA

Lawton offers proven services for AI companies seeking social media growth. By focusing on authentic storytelling, engaging with audiences, and leveraging influencer partnerships, AI service companies can stand out from the competition and foster stronger connections with their target market. SOCIAL SERVICES

INFLUENCER MARKETING

Leverage influencer marketing is a power way to grow organically on social media platforms like TikTok, Instagram, and Facebook. Lawton offers customized strategies and campaign management to maximize the impact of influencer marketing and improve brand credibility. INFLUENCER MARKETING

INFLUENCER MARKETING

TOP RATED, PROFESSIONAL, RELIABLE

OUR APPROACH

THERE'S A METHOD TO OUR MARKETING SUCCESS

Conduct a comprehensive analysis of your marketing landscape–including competitors, market forces, opportunities and the impact of current marketing efforts. This includes analyzing your company’s website, social media presence, and any existing marketing campaigns. Based on this assessment, identify near term and long-term areas for growth, improvement, and maintenance.
Develop a detailed marketing plan that includes attainable and measurable goals, target audiences, and both immediate and recurring approaches to connect with them regularly. Further, identify the most effective channels for reaching the target audience with the message most aligned with their brand persona and allocate resources accordingly.
Leverage the right marketing solutions and tools to support the previously defined marketing strategy. This can include automation tools, marketing software, and other technologies that can help you to optimize your campaigns and reach your target audience more effectively.
Utilize data and analytics to track and measure the success of your marketing campaigns. Allocate marketing spend cost effectively and judiciously. Use the insights gained from this data to make informed decisions about future campaign strategies.
Continuously monitor and measure the performance of your marketing campaigns and make adjustments based on progress and traction. Use data and analytics to identify areas for improvement and make changes to optimize your campaigns and maximize ROI.

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LAWTON'S CORE OFFERINGS

Your Marketing Department can no longer afford to operate without deeply integrated Artificial Intelligence and Workflow Automation.

CODE GENERATION & ASSISTANCE

Showcasing the effectiveness, precision, and time-conserving features of AI-assisted code generation tools can appeal to developers and businesses aiming to optimize their development procedures. Providing free trials, organizing hackathons, and supplying thorough documentation would also foster trust and demonstrate the practical utility of these solutions. Cooperating with developer networks and technology influencers can boost exposure and reliability.

ART & DESIGN

Exhibiting striking AI-produced visuals and the creative potential of such tools can appeal to artists, designers, and inventive agencies. Encouraging user-created content and organizing design contests can generate excitement and display the capabilities of AI-supported inventiveness. Teaming up with influencers and sharing educational resources on the effective use of AI-driven tools will broaden the user base.

WORKFLOW AUTOMATION

Automation isn’t just about removing a few annoying steps for a routine operational task …or adding a bot to your website for common inquiries. It’s about connecting your most valuable information across multiple systems (CRM, Email, Database, Sales, Social, Storage, etc) and streamlining core services for the sake of your customers. The opportunities to improve efficiency while increasing performance and customer satisfaction our endless with tools like Zapier, Make.com, Pipedream and Airtable.

DATA SYNTHESIS & AUGMENTATION

Promoting data synthesis and augmentation solutions should concentrate on the advantages of resolving data shortages, mitigating privacy issues, and enhancing model efficacy. Educational resources like whitepapers, case studies, and webinars can inform prospective clients about synthetic data’s value and applications. Collaborations with data-centric organizations and research institutions can reinforce the effectiveness of these tools.

CONTENT CREATION & COPYWRITING

Firms in this sector should highlight the productivity, uniformity, and scalability of AI-created content through demonstrations and complimentary trials. Marketing strategies should accentuate the harmony between automation and human-like authenticity. Communicating wins, harnessing influencer collaborations, and advertising tools via content marketing channels will also draw potential clients seeking to refine their content creation procedures.

PERSONALIZED RECOMMENDATIONS

Emphasizing the advantages of AI-powered customization in user engagement, customer contentment, and revenue growth can draw businesses interested in refining their recommendation engines. Case studies, sector analyses, and focused advertising campaigns will underscore personalized recommendations’ effectiveness. Alliances with e-commerce platforms, streaming services, and other recommendation-based businesses can further exemplify success and promote adoption.

CLIENT TESTIMONIALS

The Lawton Team is amazing. They continually go above and beyond to make sure our brand continues to accelerate. Highly recommended!

Mark Sampson, CEO

Very professional digital marketing team with deep experience in our space. They took our small business to the next level and we're deeply grateful for their leadership and support.

Bill Freddricks, Owner

AI & AUTOMATION INFORMATION FOR MARKETERS

NEWS & ARTICLES

Here's what piqued our interest as this highly dynamic marketing landscape continues to evolve:

DOMINATE THE NEW AI ECONOMY

DOMINATE MARKETING IN THE NEW AI ECONOMY

A FULL SERVICE MARKETING AGENCY

FUELING YOUR MARKETING WITH AI AND WORKFLOW AUTOMATION